Producing content in the French Riviera, Cinque Terre & Paris Haute Couture Fashion Week

Hola Wesley,

Many thanks in advance for taking the time to go through this proposal.

I’d like to start by sharing with you relevant information about myself. I am a digital content creator, visual artist and marketer with over 12 years of experience. I recently left my job in L.A. to start directing and producing compelling content as a freelancer. The intent of my content is to showcase excellence in design, craftsmanship and taste— thus the name “Lust For Good: intense desire for good things”.
I have collaborated with fashion designers, luxury hotels and respectable brands such as Stella Nolasco, Lisa Cappalli, Ecliptica, San Juan Hotel, Galeria/Novus, Kei Jewerly and the OL:V Hotel.

I hope you see the value I can add to the brand and business you represent through this proposal, and this becomes only the beginning of a longterm mutually-beneficial relationship. Please, let me know your thoughts.

Kindest Regards,
Sylmarie “Sisi” Rivera Ruiz

I have planned a content production trip in June to the locations and events named below. This is a great oportunity to produce content for Bacardi– content that can subsequently be used in your marketing efforts.

June 13th to the 17th. Shooting hotel and restaurant scene, and resort wear.

June 18th. Shooting at the Royal Ascot. Lifestyle, designer-wear and event scenery.

June 19th to 25th. Shooting scenery, hotels, arquitecture, resort and couture fashion.

June 25th to the 27th. Shooting at this medieval town that overlooks Nice.

June 27th to June 30th. Shooting scenery and resort wear: Portofino, Vernazza, Manarola, and Riomaggiore.

Sunday June 30th to Thursday July 4th. Shooting streetstyle & events at Haute Couture Week.

Here are my thoughts on what I would like to create and deliver for your brand during this trip. I am open to changes, negotiation and creative collaboration as long as the quality of my work stands.

Showcase Bacardi products as being the best additions to a summer vacation in the French Riviera and the coast of Italy— placing the latin passion and charisma in the foreground while the sophisticated and romantic scenery of these European locations serve as background.

Pre-production: Location scouting, scene design, hair & makeup*, subject*, and wardrobe*.
Production: Photography and videography of the product, of the subject using the branded product* and/or subject with product placement*. All photos of subject and products will have identifiable backgrounds from the locations mentioned above.
Post-production: Editing. Image storage and delivery of high-res photos (over 2 Mbs) in .jpeg format and 4K video clips (10-30 seconds long).

License for commercial use in social media or any other digital format (non-traditional media e.i. display ads, paid social media ads, etc.). Commercial use in traditional media would need to be further discussed.
Photos of products by themselves: in perpetuity.
Photos of the subject (unidentifiable) and product: 2 years.
Photos of the subject (identifiable) and product: 1 year.

I’ll share 3 Instagram & Facebook video stories and 3 Instagram & Facebook feed posts at peak-times.
My instagram account @lustforgood currently has a following of 18.5K and an engagement rate of 4%, well above average.

Option A: $1,000

10 photos of product
4 video clips of product
*5 photos of unidentifiable subject with product
*3 video clips of unidentifiable subject with product
**social shares through @lustforgood

Option B: $2,000

Everything in Option A plus:
*5 photos of identifiable subject with product
*3 video clips of identifiable subject with product